In the Aula magna of the Instituto de Empresa de Madrid, on Friday November 20th, I took part to a conference about "Made in Italy in the Facebook era". The aim was to look into the evolution and adaption of the bespoke Italian clothing and manufacturing industry to the new environment of the digital age. The panel has been introduced by Valerio Cifola, President of the Italy Club - Madrid Chapter and has continued with the speeches of Mauro di Benedetto, co-founder of Fashtime, Luca Rubinacci, of the namesake renowned Neapolitan tailoring house, and myself. We have provided our experiences and insights about the usage of social media in relation to expanding and improving our Italy-based businesses. Speaking of my passion in front of Professors from IE Business School, Officers of the Italian Embassy in Spain, readers and friends has been priceless.
Bespoke hugs,
Fabio
